Tropical Smoothie Cafe
Vice President, Menu Strategy and Innovation
Aac Consulting Oct 2018 - Aug 2019
Principal
The Krystal Company Nov 1, 2014 - Oct 2018
Vice President, Marketing
Buffets, Inc. Dec 2010 - Sep 2014
Vice President, Marketing
Buffets, Inc. Aug 2009 - Dec 2010
Senior Director, Marketing Communications
Education:
Clemson University 2018 - 2019
Master of Business Administration, Masters
Clemson University 2002 - 2004
Master of Business Administration, Masters
Duke University 1989 - 1993
Bachelors, Bachelor of Arts, English
Skills:
Marketing Communications Marketing Strategy Integrated Marketing Strategic Planning Business Strategy Brand Management Advertising Strategy Team Building Social Media Marketing Sales P&L Management Direct Marketing Social Media Food and Beverage Online Marketing Restaurants Brand Development Marketing Research Retail Market Research New Business Development Competitive Analysis Marketing Cross Functional Team Leadership Strategic Leadership Event Management Coaching Problem Solving Franchising Project Planning Business Development
Buffets, Inc. since Dec 2010
Vice President, Marketing
Buffets, Inc. Aug 2009 - Dec 2010
Sr. Director, Marketing Communications
Denny's Nov 2002 - Aug 2009
Sr. Director, New Products Marketing
Pennzoil-Quaker State (now Royal Dutch Shell) Oct 1998 - Nov 2002
Sr. Manager, Brand Marketing
Snap Products, Inc. Oct 1993 - Oct 1998
Director, Brand Marketing
Education:
Clemson University - College of Business and Behavioral Science 2002 - 2004
Duke University 1989 - 1993
Skills:
Marketing Strategy Marketing Communications Advertising Strategic Planning Project Planning Cross-functional Team Leadership Strategic Leadership Restaurants Food & Beverage Problem Solving Integrated Marketing Business Strategy Social Media P&L Management Competitive Analysis Direct Marketing Marketing Research Retail Event Management Coaching Market Research Brand Management New Business Development Online Marketing Franchising Sales Team Building
Alice Crowder (1972-1976), Scott Taylor (1992-1996), Tarry Bratton (1975-1979), Joey Asbell (1985-1989), Kristi Pennington (1989-1993), Andy Otero (2002-2006)