Blue Shield of California Feb 2018 - Jan 2019
Vice President, Marketing and Communications
Blue Shield of California Feb 2018 - Jan 2019
Vice President, Brand and Customer Acquisition
Blue Shield of California Nov 2016 - Jan 2018
Head of Consumer Marketing
Pwc Aug 2015 - Oct 2016
Senior Advisory Consultant
Southwest Airlines Oct 2013 - Jul 2015
Senior Director - Operational Planning and Performance
Education:
The University of Texas at Austin 2011 - 2013
Master of Business Administration, Masters, Marketing
The University of Texas at Austin 1988 - 1991
Bachelors, Bachelor of Business Administration, Business Administration, Marketing
The University of Texas at Austin 1983 - 1986
Master of Business Administration, Masters
Skills:
Strategic Leadership Team Leadership Strategic Planning Competitive Analysis Pricing Strategy Business Intelligence Leadership Marketing Consulting Airlines Contract Negotiation New Business Development Analytics Management Cross Functional Team Leadership Operations Management Business Planning Crm Change Management Business Development Project Planning Marketing Strategy Aircraft Airline Management Analysis Aviation Business Strategy Forecasting Integration Pricing Strategy Strategic Communications Brand Development Digital Marketing Media Planning Sponsorship
Certifications:
Commercial Pilot With Over 200 Hours Logged; Ratings Include Private, Instrument and Multi-Engine Faa