Christina W Kuhn

Address:

7909 Edinburgh Pl, Fort Wayne, IN 46835

VIN:

1J4PR4GK8AC129813

Make:

JEEP

Model:

GRAND CHEROKEE

Year:

2010

US Patent:

20110288931, Nov 24, 2011

Filed:

May 20, 2010

Appl. No.:

12/784443

Inventors:

Christina Kuhn - Mountain View CA, US
Ravi Jain - Palo Alto CA, US

Assignee:

GOOGLE INC. - Mountain View CA

International Classification:

G06Q 30/00
G06F 17/30

US Classification:

705 1449, 707709, 707723, 707726, 707E17108

Abstract:

This specification describes technologies relating to content presentation. In general, one aspect of the subject matter described in this specification can be embodied in methods that include the actions of generating a directed graph of a mobile application, each node of the directed graph corresponding to an annotated page view of the mobile application; converting, using one or more processors, the directed graph into a microsite of the mobile application; crawling the microsite to identify keywords for the mobile application; and using the identified keywords to identify candidate advertisements to present to users of the mobile application. Other embodiments of this aspect include corresponding systems, apparatus, and computer program products.

US Patent:

20110307323, Dec 15, 2011

Filed:

Jun 10, 2010

Appl. No.:

12/813139

Inventors:

Christina Kuhn - Mountain View CA, US
Deepak Chandra - Mountain View CA, US

Assignee:

Google Inc. - Mountain View CA

International Classification:

G06Q 30/00
G06F 17/30
G06Q 10/00

US Classification:

705 1442, 705 1445, 705 1464, 707770, 707E17014

Abstract:

This specification relates to content presentation. In general, one aspect of the subject matter described in this specification can be embodied in methods that include actions of receiving a request to serve a content item to an application on a mobile device, the application being associated with one or more categories; for each of a plurality of content items in a collection of content items, identifying a performance signal for the content item, the performance signal representing the performance of the content item when served to one or more other mobile devices running the application and one or more other applications associated with one of the one or more categories; selecting, using one or more processors, a first content item from the plurality of content items based on the performance signals of the plurality of content items; and providing the first content item to the application on the mobile device.