Darci Lee Eckermann

Marketing

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Position:

Advisor at New Zealand Trade and Enterprise, Marketing at Shock Doctor Sports, Partner at Sage Solutions

Location:

Greater Minneapolis-St. Paul Area

Industry:

Marketing and Advertising

Work:

New Zealand Trade and Enterprise - North America since 2011
Advisor
Shock Doctor Sports - Minnetonka, MN since Nov 2010
Marketing
Sage Solutions since May 2009
Partner
The Sholl Group-Green Giant Fresh Oct 2006 - May 2009
Senior Vice President
Schwan's Consumer Brands Nov 2005 - Oct 2006
Director of Business Development

Education:

University of Phoenix 1996 - 1998
California State University-Long Beach 1986 - 1990
BA, Psychology, Business Administration

Skills:

Customer Insight
Consumer Products
Shopper Marketing
P&L Management
Integrated Marketing
Direct Marketing
Product Development
Market Planning
New Business Development
Marketing Strategy
Strategy
Brand Architecture
Brand Management
Grocery
Business Development
Product Innovation
Management
Marketing
Sales
Digital Marketing
Cross-functional Team Leadership
Spectra
Business Strategy
Categorization

Vice President Marketing

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Location:

Minneapolis, MN

Industry:

Marketing And Advertising

Work:

Sage Healthstyle
Certified Health Coach and Culinary Nutrition Expert
Kura Nutrition Plant-Based Vegan Protein and Wellness Category 2014 - 2016
Vice President of Marketing and Communications
Sage Solutions 2009 - 2016
Principal and Owner
Reveri Plant-Based Ice Cream 2009 - 2016
Chief Marketing Officer
Shock Doctor, Inc. Nov 2010 - Oct 2014
Department Head-Marketing

Education:

Institute For Integrative Nutrition 2015 - 2016
University of Phoenix 1996 - 1998
Master of Business Administration, Masters California State University, Long Beach 1986 - 1990
Bachelors, Bachelor of Arts, Business Administration, Psychology, Business

Skills:

Strategy
Customer Insight
Integrated Marketing
Shopper Marketing
Marketing Strategy
Marketing
Product Development
Management
Consumer Products
Market Planning
New Business Development
Sales
Entrepreneurship
P&L Management
Business Strategy
Business Development
Brand Management
Cross Functional Team Leadership
Social Media Marketing
Direct Marketing
Grocery
Product Innovation
Brand Architecture
Digital Marketing
Spectra
Categorization
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