Head of Planning & Strategy at AGENCYSACKS & The Affluence Collaborative
Location:
Greater New York City Area
Industry:
Marketing and Advertising
Work:
AGENCYSACKS & The Affluence Collaborative - New York, NY since Apr 2012
Head of Planning & Strategy
Insight Strategy Group - New York, NY Sep 2011 - Apr 2012
SVP Insights and Strategy
Diageo - New York, NY Mar 2008 - Aug 2011
Vice President Consumer Insights
Diageo Feb 2005 - Mar 2008
Consumer Insights Director - Innovation
Diageo Dec 2003 - Feb 2005
Consumer Insights Director - Brand Planning
Education:
Connecticut College 1990 - 1994
Bachelor of Arts, Economics
Hamden High School
Skills:
Quantitative Research Marketing Strategy Launching Of New Products Strategic Planning Facilitation Consumer Insights Social Media Marketing Social Media Monitoring Qualitative Market Research Strategic Consulting Business Intelligence Shopper Marketing Observational Research Luxury Goods Luxury Lifestyle Affluent Customer Insight Strategic Planning Market Research Social Media Measurement Qualitative Research Consumer Insight Marketing Research Brand Management Digital Marketing Competitive Analysis Marketing Product Development FMCG Advertising Brand Architecture Brand Equity
Vp Consumer Insights, Strategic Planning, Market Research