"The most Note-y of the Note users are upgrading every year," Drew Blackard, senior director of marketing for Samsung, said at the sideline of the launch event. He noted that the company introduced a trade-in program last year to make it easier to upgrade annually.
Date: Aug 10, 2018
Category: Headlines
Source: Google
Is the Samsung Galaxy Note 9's $1,000 price tag a mistake?
"The disproportionate amount of the volume of people buying new phones is not coming from people who've owned [their old devices for] a year," Drew Blackard, Samsung senior director of smartphone product marketing and portfolio strategy, said in an interview. For owners of 2015's Note 5 or older dev
Date: Aug 09, 2018
Category: Headlines
Source: Google
More than 4M Samsung phones need service each year, court case reveals
When Samsung began selling its Galaxy S phone in 2010 -- a breakthrough product for its now dominant line of phones powered by Google's Android software -- it decided to withdraw marketing funds it previously sent to carriers to market its phones, testified Drew Blackard, a senior director of market
Date: May 19, 2018
Category: Headlines
Source: Google
Samsung unveils new Galaxy S7 in latest phase of Apple battle
dels hit the market globally on 11 March, about a month earlier than the S6 did in 2015. While wireless carriers will decide on prices and calling plans, the S7s will probably be at a similar price level to last years device, according to Drew Blackard, director of product marketing at Samsung. Som
InformationWeek, along with other members of the media, got a sneak peek at the smartphones during an event held in mid-February, at which Drew Blackard, director of product marketing for Samsung Electronics America, referred to the two devices as co-flagships. He said that Samsung expects to sell m
Drew Blackard, director of U.S. product planning at Samsung Electronics Co., says other forms of authentication have their flaws, too. Android phones let you swipe a pattern on the screen in lieu of a passcode, but Blackard points out it's possible to guess the pattern by examining the screen for sm