Duy Ngoc Nguyen

US Patent:

20160371725, Dec 22, 2016

Filed:

Jun 17, 2016

Appl. No.:

15/186421

Inventors:

Duy Nguyen - Bristow VA, US
Vu Huy Tran - Ho Chi Minh City, VN

International Classification:

G06Q 30/02
G06F 17/30

Abstract:

A method and apparatuses can include: crawling web sites including an advertiser web site and a publisher website; identifying a resource article from the websites, the resource article including a title, an image, and body content; generating a resource article topic model; identifying a current article being read by a user; generating a current article topic model for the current article; calculating a semantic score by measuring the similarity between the resource article topic model and the current article topic model; calculating a reader score based on a click history of the user and a browsing history of the user; calculating a traffic score based on a demographic relationship between the current article and the resource article; and recommending the resource article to the user based on the semantic score, the reader score, and the traffic score indicating the user will select the resource article.