Eileen A Fraser

US Patent:

8560373, Oct 15, 2013

Filed:

Sep 25, 2008

Appl. No.:

12/238264

Inventors:

Eileen A. Fraser - Santa Monica CA, US

International Classification:

G06Q 10/00

US Classification:

705 729, 705 2643, 705 2644, 348143, 3482221, 348169, 3482071, 37911403, 379145, 379 8803, 37926501, 715749, 715708, 715771, 715853, 704246, 704252, 704231, 704243

Abstract:

A method for direct marketing comprising establishing a first communications link between a prospective customer using a device having a unique identification number and a communications device, automatically transmitting the unique identification number associated with the prospective customer's device to the communications device, establishing a second communications link between the communications device and a computer operably connected to a memory apparatus having a prospective customer database comprising prospective customer information associated with the unique identification number of the prospective customer's device, in which the information in the database determines prospective customer value which can be used to determine subsequent operations and marketing actions with the prospective customer.

US Patent:

20050273384, Dec 8, 2005

Filed:

Jun 3, 2004

Appl. No.:

10/860231

Inventors:

Eileen Fraser - Santa Monica CA, US

International Classification:

G06F017/60

US Classification:

705014000

Abstract:

Method and apparatus for direct marketing comprising establishing a first communications link between a prospective customer using a device having a unique identification number and a communications device, automatically transmitting the unique identification number associated with the prospective customer's device to the communications device, establishing a second communications link between the communication device and a computer operably connected to a tangible memory apparatus having a prospective customer database comprising prospective customer information associated with the unique identification number of the prospective cuatomer's device.

US Patent:

20140012682, Jan 9, 2014

Filed:

Sep 10, 2013

Appl. No.:

14/022568

Inventors:

Eileen A. Fraser - Santa Monica CA, US

International Classification:

G06Q 30/02

US Classification:

705 1466

Abstract:

A method for direct marketing comprising establishing a first communications link between a prospective customer using a device having a unique identification number and a communications device, automatically transmitting the unique identification number associated with the prospective customer's device to a service provider's communications device, establishing a second communications link between the service provider's communications device and a computer operably connected to a database comprising prospective customer information associated with the unique identification number of the prospective customer's device, in which the information in the database determines prospective customer value and risk which can be used to determine subsequent marketing actions with the prospective customer.