Skills:
DIGITAL(web content, E-commerce, blogs, banner ads, Facebook, Flash, SEO keyword content). PRINT & BROADCAST ADVERTISING (B2C, B2B, B2G, recruitment). SALES PROMOTION (brochures, catalogs, product sheets, point-of-sale, packaging, incentive programs, trade shows, interactive kiosks). PUBLICATIONS (annual reports, newsletters, journals, books, white papers). DIRECT RESPONSE (print and digital). BRANDING & INTEGRATED MARKETING (marketing plans, name development, tag lines, RFPs). NONPROFIT DEVELOPMENT (direct mail and online fundraising). CORPORATE COMMUNICATIONS (external, internal). ASSOCIATION & CONFERENCE MARKETING. RESEARCH (questionnaires, interviewing at all levels, competitive analysis, creative brief development). SCRIPTWRITING & SPEECHWRITING. JOURNALISM & PUBLICITY (feature articles, advertorials, news releases, PSAs, fact sheets, media kits). COPY EDITING & PROOFREADING.