Erica Austin

Strategic Public Relations Management: Planning and Managing Effective Communication Programs

Strategic Public Relations Management: Planning and Managing Effective Communication Programs

Strategic Public Relations Management: Planning And Managing Effective Communication Programs

Strategic Public Relations Management: Planning And Managing Effective Communication Programs

Against the Grain: Genesis, Part 1

Against the Grain is a graphic novel that introduces the coming of age* stories of Leslie, a young pre-teen girl with a wild imagination. This first installation of the series chronicles her journey of self-discovery, her struggle to stay true to her free and independent spirit, and the hilarious si...

Strategic Public Relations Management: Planning and Managing Effective Communication Programs (Routledge Communication Series)

This second edition of Erica Weintraub Austin and Bruce E. Pinkleton’s popular text, Strategic Public Relations Management, helps readers move from a tactical public relations approach to a strategic management style. Building on the first edition, it demonstrates skillful use of research and planni...

Engaging the Public

In the1996 presidential election, voters stayed away from the polls in record numbers. This volume of original essays by leading political scientists and media scholars examines the nature of political disengagement among the public and offers concrete solutions for how the government and media can ...

What Every Child Should Know About Prayer: From a Child's Point of View

What Every Child Should Know About Prayer From a Child's Point of View-Inspired by the Holy Spirit of God for all of his Precious Children is an inspirational book for childen inspied by God to encourage every child to have the motivaion to pray. Authored at the age of nine, Austin shares her prayer...

Strategic Public Relations Management: Planning and Managing Effective Communication Programs (Routledge Communication Series)

This volume helps readers move from a tactical public relations approach to a strategic management style based on skillful use of research and planning techniques. Combining the key components of effective management and campaign design, the authors introduce students and practitioners to the tools ...

The implications of vantage point in parental mediation of television and child's attitudes toward drinking alcohol.: An article from: Journal of Broadcasting & Electronic Media

This digital document is an article from Journal of Broadcasting & Electronic Media, published by Broadcast Education Association on September 1, 2003. The length of the article is 7643 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format an...

Strategic Public Relations Management: Planning and Managing Effective Communication Programs (Routledge Communication Series)