Geoffrey D Hutton

US Patent:

20120310705, Dec 6, 2012

Filed:

Jun 6, 2011

Appl. No.:

13/153973

Inventors:

Brent Joseph May - Scottsdale AZ, US
Gustavo Ayres de Castro - Scottsdale AZ, US
Yetkin Ileri - Scottsdale AZ, US
Mohamed Mneimneh - Scottsdale AZ, US
Kautilya Patel - Tempe AZ, US
Geoffrey Hutton - Scottsdale AZ, US

International Classification:

G06Q 10/00

US Classification:

705 731

Abstract:

According to some embodiments, a method and system provides separating demand models and forecasts into demand components thereof. The methods include receiving a demand model to forecast a demand for a product or service; decomposing the demand model into a plurality of distinct demand components, each of the demand components associated with a causal contribution to a demand for the product or service; and generating a demand forecast including an indication of the plurality of demand components associated with the causal contributions contributing to the demand forecast for the product or service. Some embodiments include a method to determine demand components of a demand model for a product or service based on historical data.

US Patent:

20130066678, Mar 14, 2013

Filed:

Sep 9, 2011

Appl. No.:

13/228963

Inventors:

Brent Joseph May - Scottsdale AZ, US
Gustavo Ayres de Castro - Scottsdale AZ, US
Yetkin Ileri - Scottsdale AZ, US
Mohamed Mneimneh - Scottsdale AZ, US
Kautilya Patel - Tempe AZ, US
Geoffrey Hutton - Scottsdale AZ, US

International Classification:

G06Q 10/00

US Classification:

705 731

Abstract:

According to some embodiments, a system and method includes receiving historical data of promotional offers associated with a product or service, the promotional offers including at least one tactic effect; receiving a request to forecast a demand for the product or service, the request including an indication of a promotional offer tactic effect; generating a demand forecast including a tactic lift for the requested promotional offer tactic effect, the demand forecast based on the at least one tactic effect contributing to the demand for the product or service; and providing an output of the generated demand forecast