Gregory M Simon

US Patent:

8503991, Aug 6, 2013

Filed:

Apr 3, 2009

Appl. No.:

12/418266

Inventors:

Roderick D. Swift - Walnut Creek CA, US
Gregory R. Simon - San Francisco CA, US
Manjirnath Chatterjee - San Francisco CA, US

Assignee:

The Nielsen Company (US), LLC - Schaumburg IL

International Classification:

H04M 3/42

US Classification:

4554141, 455425, 455 6711, 455 677, 4551151, 4551154, 4551551

Abstract:

Methods and apparatus to monitor mobile devices are disclosed. A disclosed example method involves operating first and second wireless telephone device terminals. In the example method, the first wireless telephone device terminal includes a first media decoder configured to decode a first media encoding format and the second wireless telephone device terminal includes a second media decoder configured to decode a second media encoding format. The example method also involves receiving a first media presentation via the first wireless telephone device terminal and a second media presentation via the second wireless telephone device terminal. The first media presentation is encoded using the first media encoding format and the second media presentation is encoded using the second media encoding format. The first and second media presentations include substantially similar media content. The example method also involves generating a first reference signature of the first media presentation and a second reference signature of the second media presentation.

US Patent:

20090043657, Feb 12, 2009

Filed:

Aug 5, 2008

Appl. No.:

12/186303

Inventors:

Roderick Swift - Walnut Creek CA, US
Manjirnath Chatterjee - San Francisco CA, US
Gregory R. Simon - San Francisco CA, US

Assignee:

PALM, INC. - Sunnyvale CA

International Classification:

G06Q 30/00

US Classification:

705 14

Abstract:

Various embodiments are directed to selecting a web advertisement based on caller identifier information. The caller identifier information may be obtained from an incoming call to the mobile device or from an outgoing call from the mobile device. An ad request may be generated based on the caller identifier information by the mobile device and sent to a web advertising server. In response to the ad request, the web advertising server may select a relevant web advertisement based on the caller identifier information and may send the relevant web advertisement to the mobile device. On the mobile device, the web advertisement may be inserted into a web application for display in a user interface.