Heather L Lang

US Patent:

20110202481, Aug 18, 2011

Filed:

Apr 25, 2011

Appl. No.:

13/093181

Inventors:

Julie Karen Lang - Wausau WI, US
Heather Gayle Lang - Deerfield WI, US
Paul James Lang - Madison WI, US

International Classification:

G06Q 90/00

US Classification:

705500

Abstract:

A method for building consumer loyalty and aiding specific identification of consumer products is disclosed. A first consumer product having a first product label thereon and marketed under a brand includes a removable first identifier to be used during subsequent shopping for readily and uniquely re-identifying the particular product for which it is intended. The first identifier includes shrunk versions of selected indicia from the product label in a not-to-scale manner, selected indicia being shrunk to different degrees such that critical identifying indicia on the first identifier is easily readable and comparable to the first product label. The product container can include a second identifier for a second consumer product distinct from the first consumer product. If the first product label is revised to a second product label, the second product label can include an image of the first identifier for comparison by the consumer.

US Patent:

20100018099, Jan 28, 2010

Filed:

Jul 25, 2008

Appl. No.:

12/220519

Inventors:

Julie Karen Lang - Wausau WI, US
Heather Gayle Lang - madison WI, US
Paul James Lang - Madison WI, US

International Classification:

G09F 3/10
G09F 3/02

US Classification:

40638, 4029901, 40672

Abstract:

A method and system which promote consumer loyalty and simplify specific product recognition. A label or product detachment designed with the option of a quick release, non-drying, adhesive backing facilitating repeated consumer use. Adaptable to the large variety of consumer product lines and their extreme size variations, it is sized for convenience and adapted to bear and convey specific product information in a clear and concise manner on several levels of human recognition. This detachment has flexible design options such as, but not limited to, the ability to be transparent or opaque, have colored or non colored indicia or surfaces, single or multiple layer attributes along with the ability to take on simple or novel shapes. Considerations taken in regards to the many sectors of our consumer populations, those that are illiterate, foreign speaking, disabled, allergic, medically restricted, the young and old alike, resulted in a universal solution to obtain product loyalty and recognition.