Jason Elliot Brewer

US Patent:

20210224661, Jul 22, 2021

Filed:

Apr 8, 2021

Appl. No.:

17/225767

Inventors:

- Santa Monica CA, US
Jason Brewer - Marina del Rey CA, US
Nima Khajehnouri - Los Angeles CA, US
Hadi Minooei - Irvine CA, US
Benjamin C. Steele - Oak Park CA, US
Qian You - Marina del Rey CA, US

International Classification:

G06N 5/02
G06F 16/951
G06N 20/00

Abstract:

Systems and methods are provided for receiving a request for lookalike data, the request for lookalike data comprising seed data and generating sample data from the seed data and from user data for a plurality of users, to use in a lookalike model training. The systems and methods further provide for capturing a snapshot of social graph data for a plurality of users and computing social graph features based on the seed data and the user data for the plurality of users, training a lookalike model based on the sample data and the computed social graph features to generate a trained lookalike model, generating a lookalike score for each user of the plurality of users in the user data using the trained lookalike model, and generating a list comprising a unique identifier for each user of the plurality of users and an associated lookalike score for each unique identifier.