Jennifer Liu Low

US Patent:

20100099441, Apr 22, 2010

Filed:

Oct 17, 2008

Appl. No.:

12/253640

Inventors:

Sanjay Agarwal - Sunnyvale CA, US
Jennifer Liu Low - Sunnyvale CA, US
Daniel T. Erat - San Francisco CA, US
Jennifer W. Lin - Mountain View CA, US
Sridhar Venkatakrishnan - Bangalore, IN

International Classification:

H04W 4/00
G06Q 30/00
H04B 1/38

US Classification:

455466, 705 10, 455566, 705 1464

Abstract:

Methods and systems for mobile advertising that include receiving an advertisement banner from an advertiser, incorporating identifying information in to the advertisement banner to produce a modified advertisement banner, and displaying the modified advertisement banner on a display of a mobile device are disclosed.

US Patent:

20120036024, Feb 9, 2012

Filed:

Aug 6, 2010

Appl. No.:

12/852360

Inventors:

Clarence C. Mysen - San Francisco CA, US
Khanh B. Nguyen - Cupertino CA, US
Jennifer Liu Low - Cupertino CA, US
David A. Sloan - Palo Alto CA, US
Gregory J. Friedman - Mountain View CA, US

Assignee:

GOOGLE INC. - Mountain View CA

International Classification:

G06Q 30/00

US Classification:

705 1471

Abstract:

In general, first bids associated with an ad request are identified, where the first bids have an auction value that is set at a bidding time. Second bids associated with the ad request are identified, where the second bids have an auction value that is unknown at the bidding time. One or more predicted auction values for the second bids are determined, and an auction is run to identify one or more winning bids from the first and second bids for satisfying the ad request.

US Patent:

20120303462, Nov 29, 2012

Filed:

May 24, 2011

Appl. No.:

13/114267

Inventors:

Clarence C. Mysen - San Francisco CA, US
Gregory J. Friedman - Mountain View CA, US
Jennifer Liu Low - Cupertino CA, US
David A. Sloan - Palo Alto CA, US

Assignee:

GOOGLE INC. - Mountain View CA

International Classification:

G06Q 30/00

US Classification:

705 1471

Abstract:

In one aspect, methods include receiving one or more first bids that have associated fixed prices, receiving one or more second bids that have dynamic prices that are adjusted at a time of auction in consideration of other bids in the auction, conducting an auction including pricing the one or more first bids and the one or more second bids, the one or more first bids being priced at their respective fixed prices and the one or more second bids being priced at respective amounts that maintain each second bid in a position marginally above a next-highest bid in the auction, and serving content based on one or more winning bids from the auction.

US Patent:

20130132201, May 23, 2013

Filed:

Aug 6, 2010

Appl. No.:

13/813884

Inventors:

Clarence C. Mysen - San Francisco CA, US
Khanh B. Nguyen - Cupertino CA, US
Jennifer Liu Low - Cupertino CA, US
Alice S. Tull - Mountain View CA, US
Gregory J. Friedman - Mountain View CA, US
Christopher M. Roat - Mountain View CA, US

International Classification:

G06Q 30/02

US Classification:

705 1454, 705 147, 705 1469

Abstract:

A bid for a content slot from a content provider is received. The bid includes a revenue-sharing bid. It is determined that the bid is a winning bid and content is presented from the content provider in the content slot. Presentation details are logged that include a time when the content was presented. At a later time, an indication is received of an action, the indication including an indication that the action is responsive to the content having been presented previously. Based on the action, the content provider is charged an appropriate amount based on the revenue sharing bid.

US Patent:

8612306, Dec 17, 2013

Filed:

Jul 29, 2009

Appl. No.:

12/511289

Inventors:

Rajat Mukherjee - San Jose CA, US
Abhinandan S. Das - Sunnyvale CA, US
Jennifer Liu Low - Sunnyvale CA, US
Dan Moisa - Mountain View CA, US

Assignee:

Google Inc. - Mountain View CA

International Classification:

G06Q 30/00

US Classification:

705 265, 707708, 707722

Abstract:

Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for related search suggestions for products. In one aspect, a method includes receiving a query for searching documents wherein the query specifies a first product. A number of occurrences of the first product in a plurality of prior queries of the documents submitted by users is determined. A product category for the first product is determined based on one or more attributes associated with the first product, the category having a predetermined plurality of category attributes. A suggested product is selected wherein the suggested product is associated with attributes that satisfy the category attributes.