Kelly Wu

US Patent:

20100153196, Jun 17, 2010

Filed:

Nov 12, 2009

Appl. No.:

12/617562

Inventors:

Jedediah H. Paulson - San Mateo CA, US
Nella Shapiro - Mountain View CA, US
Sandeep K. Tukhar - Sunnyvale CA, US
Kelly Xinxin Wu - San Jose CA, US

International Classification:

G06F 7/10
G06F 17/30
G06Q 30/00

US Classification:

705 1413, 707769, 705 141, 707E17014, 707E1701, 707825, 707705, 707E17005

Abstract:

One exemplary embodiment of the disclosure provides a method to publish campaign data in an electronic environment. The exemplary method includes querying a database to select campaign metadata ready to publish to a target channel system and determining a plurality of value users as a subset of all end users. The value users are determined so that one or more coupons are automatically generated and distributed to each of the value users. A value of the coupon is based on a set of pre-defined criteria including a volume of business generated by the value user or how negatively impacted the value user was based on a negative purchase experience (e.g., product not as described or never received). The target channel system is selected from a plurality of channel systems based on a target indicating attribute of the campaign metadata. The packaged campaign metadata is transferred to the target channel system.