Richard Y Yang

US Patent:

8160606, Apr 17, 2012

Filed:

Dec 28, 2007

Appl. No.:

11/966946

Inventors:

Nicola A. Crane - San Francisco CA, US
Richard J. Yang - Mountain View CA, US

Assignee:

TeleNav, Inc. - Sunnyvale CA

International Classification:

H04W 24/00

US Classification:

4554561, 455459, 4554141, 340991, 340993

Abstract:

A mobile location sharing system comprising: enabling a sender wireless device to send a payload including a location descriptor and a list of target identifiers to a group of targets; identifying a preferred communication mode for each in the group of targets; selecting a transmission format for the preferred communication mode; and sending the location descriptor in the transmission format selected for each in the group of targets for audio-visual output.

US Patent:

20210342866, Nov 4, 2021

Filed:

Apr 29, 2020

Appl. No.:

16/861756

Inventors:

- San Jose CA, US
Richard Yang - Foster City CA, US
Goutham Srivatsav Arra - San Mateo CA, US
Akangsha Sunil Bedmutha - San Mateo CA, US
Omar Rahman - San Jose CA, US
Niranjan Kumbi - Fremont CA, US
Vaidyanathan Venkatraman - Fremont CA, US

Assignee:

Adobe Inc. - San Jose CA

International Classification:

G06Q 30/02
G06F 16/28
G06F 16/901
G06F 16/9535

Abstract:

Techniques are disclosed for selecting audience members for a marketing campaign. A list of potential members is accessed, where each member is associated with a corresponding feature vector comprising features. A subset of the features is selected, and used to select a first group from the list for inclusion in the campaign, thereby also defining a second group from the list for exclusion from the campaign. A first similarity among the members in the first group is compared to a second similarity between the members in the first and second groups. If the first similarity is equal to or lower than the second similarity, the subset of features is updated to form a new subset of features, and the selection process of target audience member is repeated, until the first similarity becomes higher than the second similarity. Subsequently, the marketing campaign is launched with the first group of members.