Zephrin I. Lasker - Brooklyn NY, US Roshan B. Bangera - Brooklyn NY, US Geoffrey B. Grauer - Brooklyn NY, US Nicholas P. Herman - Brooklyn NY, US
Assignee:
PONTIFLEX, INC. - Brooklyn NY
International Classification:
G06Q 30/00
US Classification:
705 1453, 705 1455
Abstract:
One or more embodiments of the present invention relate to method and apparatus for displaying multiple Advertisers' offers within a single banner Ad Unit, and for collecting consumers' responses and self-reported personal information within that Ad Unit.
Zephrin I. Lasker - Brooklyn NY, US Roshan B. Bangera - Brooklyn NY, US Geoffrey B. Grauer - Brooklyn NY, US Brian C. Long - Wayne PA, US Nicholas P. Herman - Brooklyn NY, US
Assignee:
PONTILEX, INC. - Brooklyn NY
International Classification:
G06Q 30/02
US Classification:
705 1441
Abstract:
One or more embodiments of the present invention relate to method, system and apparatus for presenting advertising on a mobile device within mobile device applications running thereon, collecting a user's response to the advertising, and distributing the responses to advertisers.
System And Method For Connecting And Managing Data Transfers Over The Internet
Zephrin Lasker - Brooklyn NY, US Roshan Bangera - Brooklyn NY, US Geoffrey Grauer - Seattle WA, US Nicholas Herman - Brooklyn NY, US
Assignee:
Pontiflex LLC - Brooklyn NY
International Classification:
G07G 1/14
US Classification:
705014000
Abstract:
One embodiment of the present invention is a data bridge between publishers and advertisers for sending data from a publisher to an advertiser, which data bridge comprises: a computer system, which computer system includes: (a) an advertiser configurator; (b) a publisher configurator; (c) a configuration data store; (d) a data transfer configurator; (e) a data transfer scheduler; (f) a data transfer engine; (g) a primary data store; (h) a tracking and billing component; and (i) an archiver.
- New York NY, US Robyn Peterson - New Canaan CT, US Chris Heald - Gilbert AZ, US Darren Tome - New York NY, US Stacy Martinet - New York NY, US Adam Ostrow - New York NY, US Ece Manisali - New York NY, US S. Lucio Tolentino - Brooklyn NY, US Haile Owusu - Brooklyn NY, US Roshan Bangera - New York NY, US
International Classification:
H04L 12/58 G06Q 30/02 G06F 17/30
Abstract:
Systems and techniques are disclosed for transmitting a message via one or more platforms, the messages being associated with media content and/or related media content. A related media content may be identified based on the media content and a platform may be selected based on a platform selection criteria. The message may correspond to the related media content and may be transmitted to the platform.
- New York NY, US Robyn Peterson - New Canaan CT, US Chris Heald - Gilbert AZ, US Darren Tome - New York NY, US Stacy Martinet - New York NY, US Adam Ostrow - New York NY, US Ece Manisali - New York NY, US S. Lucio Tolentino - Brooklyn NY, US Haile Owusu - Brooklyn NY, US Roshan Bangera - New York NY, US
International Classification:
H04L 12/58 H04L 29/08
Abstract:
Systems and techniques are disclosed for transmitting a message via one or more platforms, the messages being associated with media content and/or related media content. A related media content may be identified based on the media content and a platform may be selected based on a platform selection criteria. The message may correspond to the related media content and may be transmitted to the platform.
Advertising Campaign Planner For Optimum Lead Delivery And Quality To Advertisers With Pareto-Optimal Pricing Between Advertisers And Publishers
- Brooklyn NY, US Zephrin I. Lasker - Brooklyn NY, US Roshan B. Bangera - Brooklyn NY, US Sampath Kumar - Brooklyn NY, US
Assignee:
Pontiflex, Inc. - Brooklyn NY
International Classification:
G06Q 30/02
US Classification:
705 1442
Abstract:
Systems and methods are disclosed for planning an advertisement campaign. In one implementation, a processing device provides one or more advertisements associated with a first advertising campaign within one or more advertising placements, each of the one or more advertisements being configured to receive sign-up information from one or more users, the one or more advertising placements corresponding to one or more related advertising impressions. Sign-up information is received from one or more users via the one or more advertisements. One or more messages are sent, based on the sign-up information, to each of the one or more users. One or more responses to the one or more messages are received. Based on the one or more responses, a user engagement level of the first advertising campaign is determined. Based on the user engagement level of the first advertising campaign, a user engagement level of a second advertising campaign is forecasted.
Mashable
Principal Engineer
Independent Consultant/Contractor Jan 2013 - Mar 2015
Independent Consultant
Pontiflex Jan 2008 - Dec 2012
Cto, Co-Founder
I33 Communications Llc 2002 - 2007
Senior Software Engineer
Commerce One 2000 - 2002
Senior Software Engineer
Education:
University of Michigan 1998 - 2000
Master of Science, Masters, Computer Science
Victoria Jubilee Technical Institute 1992 - 1996
Bachelor of Engineering, Bachelors, Electrical Engineering
Skills:
Mobile Applications Software Development Mobile Devices Product Management Java Analytics Distributed Systems Javascript E Commerce Web Development Agile Methodologies Entrepreneurship User Experience Linux Mysql Scalability Amazon Web Services Cloud Computing Perl System Architecture Solution Architecture Board of Directors Git Web Services Python Hadoop Software Engineering Web Applications Board of Director Experience