Northstar Research Partners Aug 2013 - Apr 2019
Principal, Consultant and Contractor
Abbvie Aug 2013 - Apr 2019
Manager, Market Research
Mondelēz International Oct 1996 - Jul 2013
Senior Market Research Manager, Consumer Insights and Strategy
Northstar Research Partners Sep 1995 - Oct 1996
Consultant
Bayer Bess Vanderwarker Advertising Jun 1994 - Jun 1995
Associate Research Director, Strategic Planning and Research
Education:
Annenberg School of Communications
University of Chicago
Bachelors, Bachelor of Arts, Anthropology
Skills:
Customer Insight Brand Equity Market Research Segmentation Strategy Analysis Quantitative Research Consumer Products Marketing Research Consumer Behaviour Consumer Insight Advertising Research Focus Groups Brand Architecture Business Insights Product Innovation Consumer Behavior Marketing Strategy