Satish C Mehta

US Patent:

7627648, Dec 1, 2009

Filed:

Jul 23, 2009

Appl. No.:

12/508443

Inventors:

Satish Mehta - Fremont CA, US
Srinivas Margasahayam - San Jose CA, US

Assignee:

Yahoo! Inc. - Sunnyvale CA

International Classification:

G06F 15/16

US Classification:

709217, 709218, 709219, 709220, 709227

Abstract:

A device, system and method to enable a user to create a customized or tailored image of a web page that is specific to, and can be displayed on, a mobile, web-enabled device. The tailored image of the web page may include enlargeable images of subsections of the web page that are accessed by the user clicking on or scrolling over the subsection of the tailored image. The tailored image may also include hotspots corresponding to selectable elements of the web page.

US Patent:

8156421, Apr 10, 2012

Filed:

Jun 30, 2008

Appl. No.:

12/165552

Inventors:

Ritesh Rajkaran Chhajer - Sunnyvale CA, US
Satish Mehta - Fremont CA, US

Assignee:

Yahoo! Inc. - Sunnyvale CA

International Classification:

G06F 17/00

US Classification:

715227

Abstract:

Computer implemented methods, programs and systems for displaying statistical data in a graphical user interface are provided. According to the method, baseline data is imported from a first report which corresponds to a trouble-free period. Similarly, critical data is imported from a second report corresponding to a trouble period. The imported data is compared and analyzed to create a results table, each cell in the results table corresponding to a timestamp and a statistical item. The cells in the results table contain a visual identifier according to the criticality of the comparison of the statistical items from the baseline data and the critical data. The results table is presented on a display to the user.

US Patent:

20090030781, Jan 29, 2009

Filed:

Jul 24, 2007

Appl. No.:

11/782243

Inventors:

Satish Mehta - Fremont CA, US
Srinivas Margsahayam - San Jose CA, US

International Classification:

G06Q 30/00

US Classification:

705 14

Abstract:

A method and system are provided for creating and displaying a universal ad over multiple different platforms. In one example, the method includes creating a universal ad by generating a superset ad, identifying different parts of the superset ad as separate components, matching the separate components to their respective media, attaching tags to each separate component, and converting the superset ad to a universal ad.

US Patent:

20090248511, Oct 1, 2009

Filed:

Mar 31, 2008

Appl. No.:

12/060145

Inventors:

Satish Mehta - Fremont CA, US
Srinivas Margasahayam - San Jose CA, US

Assignee:

Yahoo!, Inc. - Sunnyvale CA

International Classification:

G06Q 30/00
G06Q 10/00

US Classification:

705 14

Abstract:

A method and system for providing advertisements on demand on a search results webpage includes receiving an ad preference for an advertisement through an user interface. The ad preference defines rendering option desired by an advertiser for the advertisement. A user preference for viewing an advertisement on the search results webpage is received through a user interface. An ad repository is searched to identify an advertisement that matches the ad preference with the user preference. The identified advertisement is rendered on the search results webpage along with search results in a format defined by the ad preference and user preference. The rendered advertisement allows optimal promotion of a product or service associated with the advertisement for an advertiser.

US Patent:

20090287515, Nov 19, 2009

Filed:

May 15, 2008

Appl. No.:

12/121163

Inventors:

Satish Mehta - Fremont CA, US

International Classification:

G06Q 30/00
G06Q 10/00
G06F 15/16
G06F 17/40

US Classification:

705 7, 709201, 709203

Abstract:

Ads servers, clients, and networks serve and/or publish ads through online networks, then track offline-interface events that operate on the ads, and charge advertisers based on the offline-interface events. An enabling network includes an ads publishing module to request an ad from an ads serving module and publish the ad, a tracking module to track offline-interface events that operate on the published ad, and a billing module to charge an advertiser based on the offline-interface events.

US Patent:

20090313082, Dec 17, 2009

Filed:

Jun 12, 2008

Appl. No.:

12/137888

Inventors:

Satish Mehta - Fremont CA, US
Srinivas Margsahayam - San Jose CA, US

International Classification:

G06Q 10/00
G06Q 30/00
G06Q 20/00

US Classification:

705 10, 705 80, 705 1449

Abstract:

A method and apparatus are provided for collecting information about targeted behavior on the Internet. In one example, the method includes sending an offer to participate in a tracking program to a user computer, receiving an acceptance of the offer to participate from the user computer, sending a software code device to the user computer, receiving targeted behavior information from the software code device located on the user computer, and sending payment for the targeted behavior information to the user computer.

US Patent:

20100036764, Feb 11, 2010

Filed:

Aug 11, 2008

Appl. No.:

12/189472

Inventors:

Satish Mehta - Fremont CA, US

Assignee:

Yahoo! Inc. - Sunnyvale CA

International Classification:

G06Q 40/00

US Classification:

705 37

Abstract:

A method and system for facilitating the operation of an Internet website is provided. The method employed by the system may include receiving, at an exchange, information about a publisher's website for which the publisher wishes to sell shares and communicating the information to an investor. The investor may then generate a purchase order for purchasing a number of shares in the publisher's website. A money amount may then be transferred from an account associated with the investor to an account associated with the publisher. At a later time, dividends may be paid to the investor or an investor may sell his shares in the website to a different investor.

US Patent:

20110040632, Feb 17, 2011

Filed:

Aug 17, 2009

Appl. No.:

12/542298

Inventors:

Srinivas Margasahayam - San Jose CA, US
Satish Mehta - Fremont CA, US

Assignee:

YAHOO! INC. - Sunnyvale CA

International Classification:

G06Q 30/00

US Classification:

705 1469

Abstract:

Techniques are described herein for monetizing page views on an exchange using futures contracts. For example, an estimated price (a.k.a. base price) and a future date (a.k.a. base date or occurrence date) may be declared with respect to a page view. The estimated price is the price at which the page view is to be offered for sale. The future date is the date on which the page view is scheduled to occur. A futures contract regarding the page view is offered for sale on an exchange, such as an ad exchange. The futures contract specifies an obligation to purchase the page view with respect to the future date for the estimated price. The futures contract may be offered for sale on a date that precedes the date on which the page view is to be offered for sale.