Shawn Casey Collins

How To Start and Run An Affiliate Program from the Voices of Affiliate Marketing (Merchant ABCs Basics for Successful Affiliate Marketing Book 3)

Merchant ABCs Volume 1 is for new or established merchants with affiliate programs or contemplating starting one. This book is a collection of transcripts of discussions with some of the best minds in affiliate marketing, plus lists of resources on how to implement the recommended actions. Included ...

2014 Affiliate Summit AffStat Report: Affiliate Marketing Benchmarks

More than 1,800 affiliates were surveyed on their methods, preferences, and strategies for the 2014 Affiliate Summit AffStat Report.This report features the results of the survey.Most affiliates work in a vacuum, and scant data exists to tell the story of the affiliate marketer.As an industry, we ar...

How to Become a Successful Conference Speaker

There are many reasons to speak at conferences. In the early days of my career, it was all about money. My boss wasn’t willing to pay for me to get a conference pass, but changed her tune when I was accepted for a speaking slot. This scenario played itself out a few times before I really understood ...

How to Get the Most from Exhibiting at Conferences: Advice and tips on optimizing your return on investment when getting an exhibit hall booth at an industry trade show, convention, or conference.

Companies exhibit at conferences for a variety of reasons. Some look at the process as an expense as they seek to protect their market share. Others approach exhibiting as an investment in their business. Those are the companies that build and maintain real relationships during and after the event. ...

Affiliate Manager Boot Camp: Recruiting, Educating, and Retaining Affiliates

In Affiliate Manager Boot Camp: Recruiting, Educating, and Retaining Affiliates, author Shawn Collins presents a three-step approach for affiliate managers to recruit, educate, and retain affiliates in their affiliate programs.Drawing on his ten years of experience as an affiliate manager and his wo...

How to Get the Most Out of Attending a Conference

Do you remember how you felt on the first day at a new school? If you were like me, it was equal parts anxiety, dread, and disorientation. Lots of people milling around, and they all seemed to know each other, but I didn’t know any of them.It was similar the first time I went to a conference. I was ...

Successful Affiliate Marketing for Merchants

If youre an online business, instead of paying for an ad, like a banner, you pay for the result – the sale. This is called affiliate marketing. Pay for Performance will show anyone conducting business online, how to plan, implement, and manage a successful affiliate marketing program. The reader wil...

Extra Money Answer: How to Create, Promote, and Monetize an Affiliate Site

Extra Money Answer provides a real and honest picture of the opportunities in affiliate marketing. Author Shawn Collins explains how most people don’t make much at all, and that it requires lots of time, testing, and patience.But you can make extra money if you do it right.Learn how to come up with ...

Successful Affiliate Marketing for Merchants