Tracy A Adamo

Online Marketing & Digital Strategy Leader

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Position:

Head of Global Media Strategy at Autodesk

Location:

San Francisco Bay Area

Industry:

Marketing and Advertising

Work:

Autodesk since 2012
Head of Global Media Strategy
TREALA Associates 2009 - 2012
Principal
Innovation A 2008 - 2008
Vice President of Marketing
Therative (acq. by Philips Electronics) 2007 - 2008
Director of Marketing
Agency.com 2006 - 2006
Director of Strategy

Education:

Northwestern University 2002 - 2004
MS, Marketing Research The University of Chicago - Booth School of Business 1996 - 1998
MBA, Marketing Management & Strategic Management University of California, Berkeley
BA, English

Skills:

Acquisition Marketing
Analytics
B2B Marketing
B2C marketing
Brand Development
Business Strategy
Consumer Goods Marketing
Consumer Electronics
Consumer Insights
Consumer Services
Competitive Strategy
Customer Acquisition
Customer Retention
Customer Lifecycle Management
Digital Marketing
Digital Strategy
Direct Marketing
E-commerce
Email Marketing
Interactive Marketing
Launching Of New Products
Loyalty Marketing
Market Research
Marketing Strategy
Mobile Marketing
New Product Ideation
Online Advertising
Online Marketing
P&L Management
Product Marketing
Product Strategy
Relationship Marketing
Segmentation
SEM
SEO
Social Media
Subscription
Website Conversion
Product Management
Product Launch
Strategy
Marketing

Director

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Location:

San Francisco, CA

Industry:

Marketing And Advertising

Work:

Noblr
Director
Realtyshares 2018 - 2018
Senior Director
Unison Home Ownership Investors 2016 - 2018
Director
Idea Ladder 2014 - 2016
Senior Consultant
Autodesk 2012 - 2014
Department Head

Education:

University of Phoenix
University of Chicago
Master of Business Administration, Masters, Marketing University of California, Berkeley
Bachelors, Bachelor of Arts In Business Administration University of California, Berkeley
Bachelors, Bachelor of Arts, English The University of Chicago Booth School of Business
Master of Business Administration, Masters, Marketing, Management Northwestern University
Master of Science, Masters, Marketing, Psychology

Skills:

Analytics
Online Marketing
Strategy
Integrated Marketing
Digital Strategy
Digital Marketing
E Commerce
Lead Generation
Sem
Online Advertising
Product Marketing
Marketing Strategy
Marketing
Business Strategy
Email Marketing
Seo
Mobile Devices
Social Media
Direct Marketing
Social Media Marketing
Affiliate Marketing
Demand Generation
Segmentation
Market Analysis
B2B Marketing
Market Research
Product Management
Go To Market Strategy
Brand Development
Start Ups
Customer Acquisition
Consumer Electronics
Interactive Marketing
Mobile Marketing
Product Launch
Brand Management
Product Development
B2C Marketing
Consumer Goods Marketing
Marketing Research
Website Conversion
Acquisition Marketing
Marketing Automation
Web Marketing Strategy
Customer Retention
Customer Lifecycle Management
Launching of New Products
P&L Management
Product Strategy
Subscription
Management
Leadership