Just one month later, the FLCCC was born. It started with an April 5 Zoom call among Marik, Kory, six other doctors, and two former journalists, Joyce Kamen and Betsy Ashton, who became the FLCCC's press office. The group decided to call itself the Front Line COVID-19 Critical Care Consortium.Betsy Ashton, a former consumer correspondent for CBS News who's the creative director of the FLCCC alliance, led one of the organization's recent weekly Zoom meetings, which highlighted the stories of people who'd lobbied (and sued) to get their family members treated with ivermectin in hospitals.